{"product_id":"noorvya","title":"NOORVYA","description":"\u003cp\u003e\u003cspan data-sheets-root=\"1\"\u003e\u003cspan\u003eA poetic blend of softness and color, Noorvya reflects effortless elegance with a playful modern spirit. Handcrafted in breathable Mul Cotton from Kolkata, this saree features a sophisticated charcoal grey base elevated with dreamy pastel rainbow stripes that flow beautifully across the drape and pallu. The lightweight texture, fluid fall, and handcrafted tassel detailing make it a perfect choice for all-day comfort with refined charm. Graceful yet expressive, Noorvya is designed for women who embrace color with understated elegance.\u003cbr\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003e\u003cstrong\u003eProduct Highlights\u003c\/strong\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003e\u003cstrong\u003eFabric:\u003c\/strong\u003e Premium Mul Cotton\u003cbr\u003e\u003cstrong\u003eOrigin:\u003c\/strong\u003e Handcrafted in Kolkata\u003cbr\u003e\u003cstrong\u003eColor:\u003c\/strong\u003e Charcoal Grey with Pastel Multicolor Stripes\u003cbr\u003e\u003cstrong\u003eTexture:\u003c\/strong\u003e Ultra-soft, airy, and breathable\u003cbr\u003e\u003cstrong\u003eDesign Detail:\u003c\/strong\u003e Vibrant rainbow-striped pallu with handcrafted tassels\u003cbr\u003e\u003cstrong\u003eStyle Essence:\u003c\/strong\u003e Contemporary, artistic, and elegant\u003cbr\u003e\u003cstrong\u003eDrape Feel:\u003c\/strong\u003e Lightweight with a soft fluid fall\u003cbr\u003e\u003cstrong\u003eOccasion:\u003c\/strong\u003e Brunch outings, festive daywear, vacations, casual celebrations, summer gatherings\u003cbr\u003e\u003cstrong\u003eStyling Tip:\u003c\/strong\u003e Pair with oxidised silver jewelry or a bold contrast blouse for a chic modern look\u003cbr\u003e\u003cstrong\u003eSpecial Charm:\u003c\/strong\u003e The muted grey beautifully balances the playful rainbow palette for a classy statement\u003cbr\u003e\u003cstrong\u003eComfort Factor:\u003c\/strong\u003e Easy-to-carry drape ideal for long wear\u003cbr\u003e\u003cstrong\u003eCare Instruction:\u003c\/strong\u003e Gentle hand wash or dry clean recommended for lasting softness and color vibrancy\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Iraaya","offers":[{"title":"Default Title","offer_id":43018720018509,"sku":null,"price":2400.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0631\/0546\/6445\/files\/149-1.png?v=1779369752","url":"https:\/\/iraaya.com\/products\/noorvya","provider":"Iraaya","version":"1.0","type":"link"}